Annual Bull Sale

39th Annual Bull Sale

Thursday, April 8, 2021

1 p.m. (Central Time) – At the ranch west of Fullerton

Sale Order and Supplement Sheet

Click here to download the 2021 Sale Lot Supplement sheet, including scrotal measurements for all lots.

Click here to download the 2021 Sale Order.

Sale Videos – Now Online

Click here to watch the sale videos!

Sale Catalog – View Online

Click here to download the bull sale catalog. (6.4MB)

View Online (best for Mobile)

Concerned About Your Bid?

We do the best we can to provide reliable internet on sale day, but let’s call it what it is:: rural internet is not awesome all the time. You have a couple of options – you can call Superior Livestock 1-800-422-2117 and make arrangements to call them on sale day to bid live via phone. Or call one of our sale representatives to make sure your bid gets in – Colt Keffer 765-376-8784 (incorrect in catalog), Bill Schermer 641-425-2641, Superior Livestock / Superior Productions 800-422-2117, DV Auction 402-316-5460
Additional Sale day phones: Ranch 308-536-2050, Tom 308-550-0254, Sandy 308-550-0524, Kelly 402-604-0461, Ben 308-750-6979

Register to Bid Online – Superior

Click here to register for a buyer number on Superior.Superior Click to Bid 800-422-2117

Register to Bid Online – DVAuction

Click here to create your account on DVAuction.com


Sale Catalog Now Online

Click on the cover to download the sale catalog (6.4 MB).

2021 Sonderup Charolais Ranch Inc Bull Sale - April 8, 2021


He sells on April 8th, 2021 at the ranch

Brothers to this top bull in Canada sell on April 8th, 2021 at the ranch

For More Information:

Sale Day Phones
(308) 550-0254 (Tom cell), (308) 550-0524, or (308) 750-3398

Sale Representatives
Colt Keffer, Charolais Journal, 402-616-6658
Randy Rasby, Livestock Plus, 308-539-6195
Bill Schermer, Midwest Livestock Producer, 641-425-2641
Chris Beutler, Midwest Messenger, 402-380-8244